PR PLUS’ VALUE PROPOSITION
In today's accelerated marketplace, reliable marketing communications
is a valued commodity. With it, companies can differentiate themselves
from the competition and prosper. Without it, exploding market conditions
can quickly outpace and outdate an enterprise.
PR Plus is viewed as a leading provider of effective and reliable,
globally-oriented, marketing communications by key members of the
media, top analysts and its select clients, all of whom have experienced
With insight and understanding of all realms of marketing communications,
PR Plus delivers the strategic intelligence that is necessary for
companies to compete and win. And PR Plus' program can be tailored
to meet your needs at substantially reduced rates than those charged
by larger agencies, with high operating costs.
Clients of PR Plus can be assured of receiving highly-competitive
rates and focused, hands-on support by Garrick Case, the agency's
founder, as well as by PR Plus' other associates -- whom have demonstrated
long-term leadership and achievements in the marketing communications
PR Plus' hands-on support is enabled due to the agency's commitment
to represent a select client base, which enables PR Plus to participate
as a much more productive extension of its clients’ marketing
communications team – a virtual team member.
The benefit of high-quality marketing communications is the competitive
advantage it affords companies who use it as a necessary, strategic
PR Plus' market-driven approach, understanding of complex marcom issues
and expertise in delivering results have made us a valuable contributor
to our clients' success.
PR Plus can provide a wide array of services, ranging from media relations
to strategic marketing and advertising. PR Plus places greater value
in editorial coverage than with advertising. Therefore, we view advertising
as complementing a clients’ editorial exposure, versus the approach
of other agencies that focus their efforts on increasing billable
hours, as well as ad placements, from which they derive significant
PR Plus’ long history of proven successes in helping our clients
exceed their expectations has been accomplished as a result of the
Judicious strategic planning and execution that has positioned
our clients with key brand and messaging programs.
• An understanding of media relations from the corporate
perspective, as well as the press perspective has resulted in
strong relationships with key members of the media that has
led to positive client press coverage.
• Ability to gain mindshare, interest and credibility
with our clients' key constituencies, including journalists,
technology analysts, securities analysts, current and prospective
shareholders, customers and the community.
• Development of powerful corporate identity programs.
• Positioning our clients in a way that differentiates
them from their competitors
• Development of customer testimonials in key publications.
• Provide a communications audit for the purpose of quantifying
the results of media relations programs.
• Development of a leadership image for our clients.